A nipple a day

We’ve noticed a strange trend occurring in the daily newspapers since The Audit Bureau of Circulations released their figures for 2008 earlier this month [The Guardian].

Amongst other things, they revealed that The Sun’s circulation is down by 1.43% on last year, The Daily Star’s is down by 7.19% and The Daily Mirror’s is down by 8.3%.  That being so, it now looks as though the free London papers are making a play for those wayward smut-hungry readers by introducing a little more filth into their print – one nipple at a time.

Wednesday’s Metro

Thursday’s londonpaper

Friday’s Metro (page 3, no less)

Obviously they’re seeing how this new direction plays out before they go properly tabloid and show us both nipples at once.

UPDATE:

The londonpaper just go for it:

Any advance on three nipples and a fairly hefty wisp of pubic hair?